Two email communications dropped into my inbox yesterday. One was a simple thank you for my custom with a new business and one was an encouragement to repurchase from a company I haven’t used for a while.

It’s quite difficult now to keep up with the myriad of changes that are taking place in digital marketing and social media.

Every day there are news announcements of what Facebook is up to, what’s happening on YouTube and the relatively new kid on the block Twitter is constantly punching above its weight for media attention.

Gartner’s always-fascinating technology hype cycle has been published for 2010.

It seems we must live without one of the hottest new tools promised by the mighty Google.

You have at your fingertips a host of trend information if you choose to look for it. Here are some ideas for places to start.

Here’s a contentious idea: No matter how you look at it, volume is more important than value when it comes to Marketing

I often wonder about 10% and just how much difference it could make with little effort.

From time to time, one particular statistic on the inexorable rise of digital seems to stand out from the rest.  The IAB’s announcement that in H1 2009, Internet advertising outstripped that on TV is one such case.  Today came another. According to Amazon, its customers now purchase more Kindle books than hardcover books.

There are many similarities between surfing waves and surfing the web but the times they are a changin’