Friday, May 21, 2010
Thanks to Nicola H for pointing out the following example of an opportunity to promote a product.
The following email was received from Skype during the recent Ash saga, poitning out the benefits of their online voice and video calls.
http://view.email.skype.com/v/QFPD6EQ/4VYYBH/C4I5U2O/5AF1Q6X/MAILACTION=1&FORMAT=H
The gist of which is that you can stiil hold your meetings online, even if you can’t travel. Why not take advantage of a real-life problem to promote a product or service that offers a solution?
Not to be outdone, by the way, Cambridge Marketing College are now experimenting with our own version of online training, by interactive video conference. We are attempting to reproduce some of the benefits of a physical classroom, by holding online courses where all the participants can see and talk with each other. Details can be found at www.marketingcollege.com/mht.
My personal view is that online meetings – where, presumably, you want people to interact with each other – do work better if everybody can see and interact with each other.
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Comments
Neil Wilkins
25 May
I certainly agree with the idea of ‘seeing’ rather than just ‘talking’. As a VERY visual person (ie one who needs to see what they are experiencing rather than sensing or hearing… we are all different aren’t we!) it makes a huge difference to me to be able to see facial expressions and body language as part of the communication process. Static telephone conferences just don’t have the same level of engagement so anything that helps with a more rounded communication gets the thumbs up from me.